Prada IPO

Prada starts marketing for Hong Kong IPO

The Italian fashion designer hits the market two days after Samsonite, suggesting investors focusing on the consumer retail sector will be busy in the weeks ahead. The two brand icons could raise as much as $4 billion.

<div style="text-align: left;"> A Prada boutique in Shanghai (AFP) </div>

Anette Jönsson

May 24, 2011

Italian fashion icon Prada started investor education yesterday for a Hong Kong initial public offering that is expected to raise about $2.5 billion. The deal comes hot on the heels of the launch of investor education for Samsonite’s upcoming $1 billion to $1.5 billion IPO last Thursday and suggests there will be a battle for consumer retail-focused investors during the next few weeks.

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