3 key lessons from failure of a food mega-merger

Kraft Heinz's abortive bid for Unilever offers a timely reminder to Asian dealmakers of some of the pitfalls to avoid when structuring an M&A deal.

The world's biggest corporate merger in more than a decade is no longer on the menu. US food titan Kraft Heinz announced on Sunday it was withdrawing a massive $143 billion proposal to swallow Anglo-Dutch consumer goods manufacturer and retailer Unilever, ending hopes megabrands from Lipton to Ben & Jerry's and Cadbury would be brought under the same umbrella.

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