How virtual idols create great business opportunities

For the next generation, the virtual world might be the real world. And for private capitalists, it could mean a great business.

In October, social media platform KilaKila completed Rmb120 million ($17.2 million) Series A fundraising from Nasdaq-listed Weibo, Sequoia Capital, and venture funds that include CITIC Capital, Axpfund and Qingyu.

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