Longreach

Longreach acquires Japanese jeweller from Baring

The private equity firm buys Primo Japan for $170m and plans to help it sell engagement rings to China's expanding middle class.
Longreach put a ring on it
Longreach put a ring on it

Private-equity firm Longreach said on Saturday it has acquired jewellery chain Primo Japan from peer Baring Private Equity Asia and plans to help it expand in mainland China.

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