Of 20-year growth stories

Being tempted by a non-stop 20 years'' growth story is easy! Just that it doesn''t exist - not the "non-stop" part. When treated as natural, slowdowns can be amazingly benign but when treated with denial, they slaughter.

Tathagata Ghose

April 23, 2001

It is often useful to browse through the experiences of industries which have matured ahead of our own, to get a better idea of their entrenched views of life. One industry which readily comes to mind is the consumer goods manufacturing industry.

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